Sony and Honda’s Afeela electric car will cost $89,900 at its base price

1/7/20253 min read

Afeela is beginning to entail a little more than the feeling. The car is a new creation from the Sony/Honda collaboration &, after many months of waiting, the electric vehicle is now ready for preorder. The world is now here and it only took five years to get here. Joint Sony Honda Mobility released price point and preorder data for the Afeela 1 at a press conference at CES today. The vehicle will come in two trims: those as the $89,900 Afeela 1 Origin and the $102,900 Afeela 1 Signature. Both prices come with a free trial of a three-year subscription to several features in the car that the company offers, including Level 2+ self-driving and an artificial intelligent companion. First come, first served: Starting today, if you’re a buyer from California — and, yes, the company is only accepting orders from residents of this state — you can pay a $200 refundable deposit to receive a number that would define your position in the line to buy the new car. It remains still puzzled which and when the Infiniti will rebirth its electric car known as the Afeela to the other 49 states. We’re also receiving some new specs; the maximum range is raising up to 300 EPA miles and integrated charging at Tesla’s Supercharger stations. From the image we can only see that the only available color seems to be “Core Black.” The more expensive Signature version will begin sending vehicles into the market in the middle of next year, while the market will have to wait until 2027 for it to get its hands on the cheaper Origin version.

The newest iteration of the prototype which Mizuno said was nearly final, though still look like a Tesla with some Lucid Air inspiration in terms of proportions short overhangs, and a long wheelbase. The concept is fitted with screens along the whole length of the dashboard, 40 sensors and cameras for semi-autonomous driving assistant; all-wheel drive; – and basic motifs for augmented reality, and the integration of the ‘virtual worlds’ inherent to the driving process. Therefore, Sony’s first attempt at entering the automotive industry is aimed at challenging some of the more established names in the EV luxury segment.

Mizuno used one of the most complex features of the car when he ordered the car on the stage to ‘Get out Afeela’ into the phone. He also blows it off as a “tech demo for this showcase” but we don’t know if the “hey Google” will permanently be production standard.

A lot has changed since Sony first rolled out its Vision concept in 2020: US people heard people demanded more of them, then stopped, and now essentially buy fewer; the Biden administration has just brought in awesome perks for Want-to-Buy an EV? Well, they won’t exist for much longer – the Trump administration wants them pared back; and China now makes more EVs than anyone. The last fact has recently pushed Honda to start a merger with Nissan, in order to be better able to compete with Chinese firms on electric vehicles. And now the Afeela, with its clean, sculpted sedan body and plenty of Interior buttons and screens, is slowly but surely inching its way toward something one can actually purchase as a real life car. It’s not only preorder details that the Sony Honda Mobility has for us this week. The next day, the company will have anothet press briefing where it will describe the customers’ journey of buying and using an Afeela.

/ The first vehicle from latest concession between Sony and Honda is in preparation to be launched into the market. However initially the company plans to release it only in California only.